Celebrating 120
Years of Victrola
For 120 years, Victrola has helped change the way people experience music. When the Victrola launched in 1906, hearing the music you loved wasn’t as simple as pressing play. You might have to travel to hear it performed, buy the sheet music and play it yourself, or simply wait for the opportunity. Victrola changed that by bringing music out of concert halls, juke joints and theaters and into the average home, making it possible for people to build a personal relationship with the music they loved. Every home with a Victrola became a temple to music, its record collection as individual as the people who built it.
Today, 120 years later, our purpose remains remarkably similar: helping you discover, collect and connect with the music that matters to you, whether you’re buying your first record player, building a serious system or returning to vinyl after years away. A lot has changed since 1906. The power of music hasn’t. Every album has a story. Victrola tells it. Allow us to be a part of yours, too.
Bring Home a Time Machine
Classic style meets modern listening, bringing the warmth of yesterday together with the features of today. Drop the needle to rediscover the music and memories that never get old.
120 Hours of Deals
We’re celebrating 120 years of Victrola with 120 hours of savings. For five days from August 21-25, we’ll feature a new deal each day on a Victrola favorite, plus special savings on even more ways to bring music home. Check back daily to see what’s spinning next.
Shop the 120th Celebration
Human Made Playlists: Victrola at 120
To commemorate Victrola’s 120th birthday, we put together a playlist featuring one huge song from every year since 1906.
Take a trip through 120 years of music, then bring some of that history home with select albums from the playlist on vinyl below.
Listen on Spotify